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Splatter group case study - Beats by Dr Dre Team
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UK & France

Field Training Team

Beats by Dr Dre Team

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National training teams are so important when you need your brand and product elevated above your competition.

Our Beats by Dre field training team covered all of the Uk and France territories with the aim being to a) train re-sellers on key features and selling techniques, b) ensuring all promotional merchandise and stock was on display and, if not, rectify the situation by installing from our own POS collection and c) live selling to customers during peak periods.

The results helped Beats by Dre become the Number One audio brand at retail and established them as the go to brand for all things music.

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