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Splatter group case study - Activision
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Activision

In the video games industry,Day One is huge. This is the day where most sales are made and where interest is at it’s highest, so it is imperative for all the marketing spend to be on display and assisting the sale.

Splatter for across all Activision titles from Call of Duty to Crash Bandicoot, visiting specialists stores like GAME through to major grocers ensuring activity is in place and giving Activision realtime data from the field to allow them to make key decisions on that all important launch day.

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